“WHERE BRAVERY MEETS FASHION”
On May 24th, 2016 Lindsay Tia hosted the first annual Mass Fallen Heroes Fashion Show at Coppersmith in South Boston.
This event was well attended and very fun! I purchased a VIP ticket, unfortunately I wasn't informed by the front door staff that there was a separate VIP reception upstairs, so I don't have too much to report on that.
The venue is a converted warehouse with a nice outdoor patio. The front wall was lined with tables selling gorgeous Lindsay Tia merch. The main runway was at the end of the bar with picnic table style seating. There wasn't anyone to control or manage the VIP seating so I was glad that I arrived early because the space filled up quickly.
Prior to the start of the Fashion show Lindsay gave an emotional speech about the impact of Military heroes and fallen soldiers in her life. She detailed the importance of the Mass Fallen Heroes program and how she is using her brand and designs to give back. Lindsay's intro was followed by a powerful rendition of the star spangled banner. There were a few issues with the sound system and there was a playback error with the video they were trying to show (it detailed the MFH program) The audience was unable to hear any of it. (If I get a copy of that video I will post here).
The fashions were fun flirty summer looks with a few large parachute dresses in camouflage inspired colors and prints. Several looks were paired with cute Lindsay Tia clutches in vibrant colors with patent leather and monogram details.
I would love to see this become a yearly event and possibly incorporate different designers or themes.
About Lindsay Tia: Lindsay’s merchandise is influenced by the experiences that have inspired her, made her brave, and sparked a desire to empower others.
Featured Bravery Bag: The Bravery bag is made with red white stripe canvas, navy and white star canvas, grade A leather, and lined with seersucker.
Lindsay Tia has joined forces with Mass Fallen Heroes to honor the fallen, support the families of the fallen, and also support local veterans and their families with her new Bravery Brand.
EVENT INVITE DETAILS:
Come celebrate the bravery in all of us while enjoying cocktails, food, and festivities including:
-Fashion Show showcasing the launch of the Bravery brand.
-Launching of the Bravery Video
-Bravery Brand products - purchase your Bravery product and % goes to MFH
-VIP roof deck party
-DJ Nico Higgins
-Activities where we invite you to share your own story on bravery
Your attendance at this event will help MFH provide support to the families of our fallen heroes.
Lindsay Tia is an American Made accessories company launching her new brand the “Bravery Brand”—“Where Bravery Meets Fashion.” All Lindsay's BB products are made in the three gateway cities in MA (Fall River, Haverhill, and Everett) and will give 10% of proceeds to MFH. The Bravery Brand mission is to use our products to identify and represent all of the brave stories in MA. From everyday bravery to heroic bravery on the battlefield, there is bravery among us all.
The Bravery Brand
The Bravery Brand represents our inner superhero. Whether you are a hero serving in the military, or a hero within yourself conquering life’s everyday battles, there is someone brave in all of us.
The Bravery Brand represents the American Dream that anything in life is possible if you follow these three steps:
Step #1: Believe in yourself
Step #2: Give it your all
Step #3: Always remember to be brave!
Let the Bravery Brand represent the fearless, All-American, and unstoppable person you can be!
BIG THANK YOU to:
Fashion Production: Kathy Benharris
Hair Salon: The Beauty Bar Dyan La Rosa
Makeup: B.makeup and brow boutique Danielle Scanlon-Hill